Project Description

Meat Market is a heritage building, which was built in 1880. It served as meat market for a long time. Now its function has changed to a stand-alone arts venue that holds gallery, concerts and events. The new logotype delivers this message with the replacement of the letter “A” with the blue triangle, which illustrates a light emitting from top down to a stage and indicates the venue’s current function. The logotype is tall and thin, which strokes reflect the pillars that hold the building and shows a contemporary art feeling in a tall, straight and clear manner.